You may want to opt out of public sphere, the public sphere will celebrate you as one who has opted out of public sphere and will make a spectacle out of you
And yet, JMC is John Maxwell Coetzee after all. He has won Nobel and Booker prizes. Public sphere sells him as a Nobel laureate, no matter what he does with his self imposed seclusion.
Good old Tom is Thomas Pynchon after all and his books are sold and read by public sphere with relish. He is notoriously private? "Fine", they say, "we shall add this to the "Brand Pynchon" and sell him more vigorously". "Read the new novel from the celebrated writer of "Gravity's Rainbow", who, no one can claim, has ever seen with mortal eyes".
There is no anonymity in public sphere except the absolute anonymity and the absolute is absent. Absolute is invisible. Nobody knows about it. It's not a part of the scheme. All else is a theater of public sphere.
You may want to opt out of public sphere, the public sphere will celebrate you as one who has opted out of public sphere and will make a spectacle out of you.
Once a spectacle, always a spectacle, my dear Non existent Knight!